[HanCinema's News] Byeon Woo-seok Signs on as Brand Ambassador for Paldo Food
By William Schwartz | Published on
The South Korean corporation Paldo Food recently confirmed that they had signed on actor Byeon Woo-seok as a brand model. Specifically, Byeon Woo-seok will now be personally advertising Paldo's brand of instant Bibimnyeon. In this capacity, Byeon Woo-seok will be participating in both online and offline marketing. His international popularity is among the reasons for his selection- Byeon Woo-seok has done fan meetings all over Asia.
Advertisement
Domestically, Byeon Woo-seok also has strong brand recognition in South Korea despite his most recent project "My Lovely Runner" finishing back in late May. He was the third highest ranked performer in July's Brand Reputation Report, and has over ten million Instagram followers. Though fans continue are eager to see Byeon Woo-seok in another television drama, this current advertising job suggests it may be a few months yet before Byeon Woo-seok announces his next acting project.
Written by William Schwartz
HanCinema needs your immediate support 🙏
• It's currently impossible to keep HanCinema running as it is with advertising only • Please subscribe and enjoy ad-free browsing
7 days free then US$1.99 a month (No streaming included)
William Schwartz
Staff writer. Has been writing articles for HanCinema since 2012, having lived in South Korea from 2011 to 2021. He is currently located in the Southern Illinois. William Schwartz can be contacted via william@hancinema.net, and is open to requests for content in future articles.