[Press Release] CJ ENM spotlights K-Dance IP Universe with "Street Woman Fighter" Conference at ATF 2024

​(​Street Woman Fighter​ session at ATF 2024)

​Leading entertainment company CJ ENM's unscripted dance series Street Woman Fighter shined bright at this year's Asian Television Forum (a.k.a. ATF).

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​Held on December 5th at Singapore's monumental location, Marina Bay Sands, CJ ENM spotlighted the success of the Asian Academy Creative Awards nominee by welcoming the producer and director of the series, Jung-nam Choi and Seungyeon Lee, the sales executive of the Street Woman Fighter series, as panelists.4

​Under the theme of "The Expansion of K-Dance IP Universe: Street Woman Fighter and More", producer Choi presented primary motives and key elements that have contributed to the show's popularity.

​Specifically speaking, through pinpointing the following four keywords: woman, battle, crew, and leadership, Choi stated, "The leadership, teamwork of dance crews, and the female dancers' blooming friendship despite numerous competitions have provoked viewers to sympathize with the so-called show's 'epic', further making content related to Street Woman Fighter go viral". Adding on to that, the producer Choi also said, "Dance can be enjoyed by everyone, so there are no limits and boundaries. Through Street Woman Fighter, dance has become one of Korea's representative brands".

​​(​Attendees of Street Woman Fighter​ session at ATF 2024)

​The 2nd half of the conference was presented by Seungyeon Lee, the sales executive of the show's format. Concentrating on viewers' active engagement and the show's format flexibility, which has led to the production of franchise titles, such as Street Man Fighter, Street Dance Girls Fighter, Any Body Can Dance, and Stage Fighter, Lee underscored the title's success potential once it's adapted to various regions.

​In particular, by mentioning the accomplishments of the Vietnamese remake of Street Woman Fighter, Nu Hoang Vu Dao Duong Pho, Lee insisted, "The Vietnamese remake of the show has created the brand-new dance syndrome within the country, proving the show's capability to lead an unprecedented number of trends on a global scale. Furthermore, as the profitability of the Street Woman Fighter series can continue with its additional business opportunities, including music and concerts, the show's adaptation will bring ongoing success".

​Finally, producer Choi finessed the conference by talking about the newest franchise title, Stage Fighter, and CJ ENM's official dance YouTube channel, "The Choom", in order to illustrate the series producers' constant effort to introduce multifaceted dancers, their brilliant stages, and the K-Dance IP legacy to both domestic and global fans.

​Regarding the event, producer Choi commented, "It was such an honor for me to present all the achievements of the Street Woman Fighter series in front of invaluable industry individuals and representatives, along with being nominated for the best music/dance category of this year's Asian Academy Creative Awards. I sincerely hope the title can be adapted to multiple regions, creating the trend that will let 'dancers' who used to be 'backdrops' be acknowledged as 'main characters' who shine brightly on stage".