[Press Release] THEMA AMERICA and MVSHUB Ink a Deal to Launch The K-Drama SVOD Offer "Corea+"

(Courtesy of CJ ENM)

THEMA America, a subsidiary of Canal+ and a leader in the distribution of international television content, announced today a new partnership with mvshub to bring Korean entertainment to audiences across Mexico through the launch of Corea+, a first-of-its-kind K-Drama SVOD offer.

Advertisement

Corea+ launches in the region featuring world-renowned Korean content from CJ ENM, delivering a curated library of top-tier K-Dramas to viewers eager for premium scripted content.

Starting soon, mvshub suscribers will be able to access the growing deurama library from Corea+, either as a standalone platform or as part of a variety of bundles tailored to every taste.

mvshub is a next-generation content hub designed around the viewer experience, it brings together must-see content and popular streaming platforms all in one place. With a wide range of curated bundles that include live TV and top video services, users enjoy significant savings-up to 50% less than paying for each service separately.

This strategic partnership aligns with THEMA's commitment to expanding high-quality, globally sought-after content into new markets, offering LATAM audiences a rich and immersive viewing experience through a fresh and differentiated approach to streaming.

"This collaboration with MVS Hub and CJ ENM allows us to meet the growing appetite for K-Dramas in the region, delivering premium content to audiences who crave emotional, engaging, and high-quality storytelling", said Carlos Fernández, CEO of THEMA America.

"This partnership is a great achievement which allows us to continue expanding our content catalog and remain increasingly competitive" said Roger Quintin, GM/Director of mvshub.

Sebastian Kim, VP of International Content Business Department at CJ ENM, added, "We are proud to be the first content partner in this landmark SVOD launch. Mexico is a key market for the global expansion of K-Dramas, and through Corea+, we're excited to introduce CJ ENM's acclaimed titles to local audiences and further amplify the reach of Korean storytelling across Latin America".

Corea+ will feature a slate of beloved K-Drama hits that have resonated with deurama fans worldwide, such as:

"Her Private Life" - A romantic comedy starring Park Min-young and Kim Jae-wook, this series follows a museum curator who secretly lives a double life as a fan of K-pop idols. With both stars boasting strong fanbases in Mexico, the series is sure to captivate local viewers.

"High Class" - A mystery thriller that uncovers the dangerous contradictions and hypocrisies behind the seemingly perfect lives of women in the top 0.1% of high society. With its dramatic twists, betrayals, and secrets, this story echoes the intrigue and emotional depth of Latin America's most iconic telenovelas.

"Hundred Million Stars from the Sky" - Moo-yeong, a charming craft brewer known for breaking hearts, meets Jin-kang, a creative professional with a troubled past. Despite her police officer brother's suspicions, they fall in love-until a dark secret from their past turns their world upside down.

With Corea+, THEMA and mvshub are redefining the entertainment landscape by offering a K-Drama-centric experience that brings the best of Korean storytelling straight to Latin American audiences-anytime, anywhere.